The AIDS Committee of Toronto approached me to provide graphic design services aimed at promoting an important online initiative they were offering to the community. Their primary goal was to engage the public through a series of interactive Facebook Live sessions.
The first session was scheduled for Friday, November 20, at 7:00 p.m., where community members could participate in an informative discussion about HIV/AIDS awareness and support resources. The second session followed on Friday, December 11, at 10:00 a.m., focusing on furthering the conversation and providing additional insights into the challenges faced by those affected by the virus.
The initial success of these events exceeded expectations, drawing significant attendance and participation from the community. This positive response not only fostered a greater sense of connection among attendees but also inspired the AIDS Committee to explore various adaptations and expansions of their programming in 2021. These adaptations included additional sessions, new topics of discussion, and expanding their outreach efforts to ensure even more members of the community were a part of these vital conversations.
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